"Ivor talks to Glen Cooper - structural engineer - Avatar Engineering - 1 year old & using social media!
Glen shares his why & how he uses social media."
Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
11 Jul 2012
Ye Olde Networking [Social & Business]
27 Jan 2012
Dipping in your Toes [the journey begins here]
Good morning. Last post I spoke of marketing [in 60seconds] for an Engineer.
Well, to that end I have recently been frequenting a newfangled [networking] get together in St Albans, my home town. A completely dressed down and informal way to meet local business owners, and a rare opportunity to chat about marketing, SEO and social media with the experts - without being the subject of a sales pitch.
I managed to glean many golden nuggets of information from the afternoons socialising [special thanks to a kindred snowboarder Gabriel Homer]
The group call themselves An Afternoon in the Pub. I warmly suggest that if you are in the area of Hertfordshire when one of their meets is scheduled, come over and have a chat with them.
So, without further ado... please follow this [link] to my guest post for them.
As usual, let me know what you think and watch out for my Friday blog post later!!
Engine[er]
Well, to that end I have recently been frequenting a newfangled [networking] get together in St Albans, my home town. A completely dressed down and informal way to meet local business owners, and a rare opportunity to chat about marketing, SEO and social media with the experts - without being the subject of a sales pitch.
I managed to glean many golden nuggets of information from the afternoons socialising [special thanks to a kindred snowboarder Gabriel Homer]
The group call themselves An Afternoon in the Pub. I warmly suggest that if you are in the area of Hertfordshire when one of their meets is scheduled, come over and have a chat with them.
As usual, let me know what you think and watch out for my Friday blog post later!!
Engine[er]
30 Sept 2011
Don't be 'orrible
If you are here because you are looking for my comment on the ProBlogger to be expanded upon then worry not, the post is still in draft and won't be long. If you stick your email down on my blog, then I will let you know when I have posted it up ;-)
Back to the subject matter for today though - Why, when you see a reply to a post/tweet/comment which is a criticism or meant to contain negative feedback, is it that this criticism is more likely to be answered by the recipient than a positively charged one? Strictly on a percentage basis of course. Or have I completely missed something here?
Are there more subtle ways to be positive towards your intended audience which get your good message across, which I have not quite grasped? Is negative feedback just a cheap-shot at gaining some undeserved time from an audience? My thoughts are this, it is counter-intuitive to blast people for no reason apart from a personal gratification. So why would anyone do it then? How can we go from being what are essentially well wishing and helpful human beings to critics...
Social media is fast becoming a hecklers paradise - a place to voice your opinions with out fear of retribution. I could walk you through many examples of this, some more serious than others - but I won't. Do a search engine sweep if you really want to see how sick it has gotten, or watch the news from time to time. I will leave you with a personal experience that left me wondering wwwwhhhhhyyyyyy???.... and it goes a little something like this;
I was surfing Twitter one Saturday afternoon when I noticed that a conversation from one of our favourite Dragons twitter feed Duncan Bannatyne had gotten heated. A [follower] had simply asked [not in those words] Duncan to stop being quite to prolific with his tweets in reference to his charitable work and perhaps that Duncan should not be referred to as a 'hero' himself. Of course this got some attention. Lost in amongst the debate on how a hero could be physically defined were the tweets of well-wishers, wishing him good luck for the new series and thanking him for his generosity towards the charities that he champions. A rather nondescript example, and believe me it doesn't really deserve anymore airtime - other than only to illustrate my point. Which is this....
There is a saturation point I believe. If you find yourself having to respond to nice comment after nice comment... then heading off the odd bit of negative feedback can feel like you are making progress by responding or doing something more productive with your SM [social media] time. It's not that harsh comments deserve retaliation, no, it's just in this world where bad press can be spread so easily - there comes a time where enough is enough.
I know that if I was to write a critical tweet of somebody, that I probably would get heard by more people online than just sending it into null space... harsh tactics.
I do not recommend it, BUT if you think that you have a justified reason to criticise another fellow Tweeter or Facebooker.... then please remember this. The more response you receive from you negative post, then the more your comments will be scrutinised. So make sure that you are giving feedback for a VERY good reason, and your motives are indeed, pure.
Engine[er]
Back to the subject matter for today though - Why, when you see a reply to a post/tweet/comment which is a criticism or meant to contain negative feedback, is it that this criticism is more likely to be answered by the recipient than a positively charged one? Strictly on a percentage basis of course. Or have I completely missed something here?
Are there more subtle ways to be positive towards your intended audience which get your good message across, which I have not quite grasped? Is negative feedback just a cheap-shot at gaining some undeserved time from an audience? My thoughts are this, it is counter-intuitive to blast people for no reason apart from a personal gratification. So why would anyone do it then? How can we go from being what are essentially well wishing and helpful human beings to critics...
Social media is fast becoming a hecklers paradise - a place to voice your opinions with out fear of retribution. I could walk you through many examples of this, some more serious than others - but I won't. Do a search engine sweep if you really want to see how sick it has gotten, or watch the news from time to time. I will leave you with a personal experience that left me wondering wwwwhhhhhyyyyyy???.... and it goes a little something like this;
I was surfing Twitter one Saturday afternoon when I noticed that a conversation from one of our favourite Dragons twitter feed Duncan Bannatyne had gotten heated. A [follower] had simply asked [not in those words] Duncan to stop being quite to prolific with his tweets in reference to his charitable work and perhaps that Duncan should not be referred to as a 'hero' himself. Of course this got some attention. Lost in amongst the debate on how a hero could be physically defined were the tweets of well-wishers, wishing him good luck for the new series and thanking him for his generosity towards the charities that he champions. A rather nondescript example, and believe me it doesn't really deserve anymore airtime - other than only to illustrate my point. Which is this....
There is a saturation point I believe. If you find yourself having to respond to nice comment after nice comment... then heading off the odd bit of negative feedback can feel like you are making progress by responding or doing something more productive with your SM [social media] time. It's not that harsh comments deserve retaliation, no, it's just in this world where bad press can be spread so easily - there comes a time where enough is enough.
I know that if I was to write a critical tweet of somebody, that I probably would get heard by more people online than just sending it into null space... harsh tactics.
I do not recommend it, BUT if you think that you have a justified reason to criticise another fellow Tweeter or Facebooker.... then please remember this. The more response you receive from you negative post, then the more your comments will be scrutinised. So make sure that you are giving feedback for a VERY good reason, and your motives are indeed, pure.
Engine[er]
Location:The Peahen, St Albans, Hertfordshire
16 Sept 2011
Social Media Harmonics - a personal adventure
Hello - Warning! I am about to artfully dodge a promise that I made to write about David Clarke's speech yesterday morning, I am still typing that one out. So there is my excuse - it's still at draft stage, and please keep reading.
I have however decided to write a quick blog post with regard to an ongoing mission to find my online voice and practice 'Social Media Harmonics'. It's a phrase that I have coined that describes the process of continually hitting the social media 'sweet spot' when interacting with your audience online. Very important phrase that - 'your audience'.
Social Media Harmonics is the positive result of an iterative process much like experimentation, but without forming direct comparisons between the theoretical and the physical universe. I just look at the analytical pages and make notes on patterns. Sorry - it is that basic
Essentially, what it is that I am doing involves plugging away at many different flavours of posts, to see what it is my audience; YOU, expect from me. Do you need technical expertise? Are you happy to catch-up on what it is that is presently occupying my mind? Of course, at this very moment, I could very well be ranting into the empty blackness of blog-space! My lack of ego comforts me with the knowledge that it still is early days for my business and my page analytic reminds me that there are a few of you interested in my journey, enough to read up on what's new in my world. Thank-you.
Recently I released a rather risky LinkedIn poll question, intentionally aimed at being provocative and slightly vulnerable. It went a little something like this -
I have however decided to write a quick blog post with regard to an ongoing mission to find my online voice and practice 'Social Media Harmonics'. It's a phrase that I have coined that describes the process of continually hitting the social media 'sweet spot' when interacting with your audience online. Very important phrase that - 'your audience'.
Social Media Harmonics is the positive result of an iterative process much like experimentation, but without forming direct comparisons between the theoretical and the physical universe. I just look at the analytical pages and make notes on patterns. Sorry - it is that basic
Essentially, what it is that I am doing involves plugging away at many different flavours of posts, to see what it is my audience; YOU, expect from me. Do you need technical expertise? Are you happy to catch-up on what it is that is presently occupying my mind? Of course, at this very moment, I could very well be ranting into the empty blackness of blog-space! My lack of ego comforts me with the knowledge that it still is early days for my business and my page analytic reminds me that there are a few of you interested in my journey, enough to read up on what's new in my world. Thank-you.
Recently I released a rather risky LinkedIn poll question, intentionally aimed at being provocative and slightly vulnerable. It went a little something like this -
"Do I come across needy? For all those who have connected with me - how would you describe my marketing persona?
As you can see, I am inviting honest feedback. A risky strategy I think that you all will agree - especially since we live in a world of Twitter and YouTube hecklers. BUT, this is LinkedIn in right? This network of professionals are looking to showcase their capabilities and skills to potential clients, partners, investors and employers, we use this platform to engage with like minded professionals and join in with conversations in the hope that it broadens our understanding of a subject. IT IS WONDROUS! I can slip into group conversations which I have no expertise in and watch as a swarm of [insert subject matter] heavy weights clash and debate their thoughts until a winner emerges. Truth is... we all emerge as winners. We all learn something.
So how did my poll go? I have received only one vote so far - so get over there and stick you name down, vote and comment.
Engine[er]
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